white house black market

White House Black Market, or WHBM, is a well-known retailer of designer apparel. Founded in 1985 by two friends who wanted to create something that allowed women to express their individual style while still being classic and timeless, White House Black Market has become an iconic brand. And with stores located all over the United States, they’ve become a staple in many women’s closets. In this blog post we will explore what makes White House Black Market so special and how it continues to remain relevant after all these years. We will look at the clothes, accessories, and shoes that are available for purchase as well as the unique customer service experiences offered. No matter your fashion style or budget, you’ll find something at WHBM that speaks to you!

The history of white house black market

The history of white house black market is a long and storied one. The brand was created in 1985 by two former Ann Taylor executives, Richard Hayne and Shelley Berkley. The pair set out to create a fashion destination for women who wanted stylish clothing without the high price tags.

The company started with just two store locations in Pennsylvania and quickly expanded to include locations across the United States. Today, white house black market operates over 550 stores nationwide and is a leading retailer for women’s fashion.

The brand is known for its signature black-and-white color palette and classic styles. But over the years, white house black market has evolved to meet the changing needs of its customers. The brand now offers trend-forward pieces, contemporary silhouettes, and even menswear.

No matter what your personal style is, white house black market has something for everyone. And with a history that spans over 30 years, you can be sure that the brand isn’t going anywhere anytime soon.

The different types of clothing they sell

White House Black Market is a clothing retailer that specializes in women’s clothing. They offer a wide range of clothes, from casual to formal wear. Their clothes are designed to be both stylish and flattering. They offer a variety of sizes, so you can find the perfect fit for your body type. White House Black Market also has a petite line, which is designed for women 5’4″ and under. In addition to clothing, they also sell accessories, such as jewelry, belts, and handbags.

The target audience

When it comes to fashion, the White House Black Market brand is all about catering to modern women who appreciate classic style. The line has something for every occasion, whether you’re looking for a little black dress to wear out on the town or some sophisticated office-appropriate separates. And while the prices are definitely not cheap, they’re still more affordable than many high-end designer labels.

In terms of its target audience, the White House Black Market customer is typically a woman in her 30s or 40s with a moderate to high income. She’s well-educated and has a taste for quality over quantity. She’s also likely to be a busy professional who doesn’t have a lot of time to shop around, so she appreciates the brand’s streamlined aesthetic and easy-to-navigate website.

Why the store is successful

There are a few key reasons for White House Black Market’s enduring success. First, the store offers a unique concept that allows shoppers to find chic and stylish clothing in a monochromatic color scheme. This makes it easy to put together outfits and creates a streamlined look that is both fashionable and timeless. Secondly, White House Black Market caters to a wide range of customers with different budgets and styles. Whether you’re looking for something casual or formal, there’s sure to be something that suits your needs. Finally, the store has excellent customer service and always puts the customer first. Whether you’re shopping online or in-store, the staff is always helpful and willing to go the extra mile to ensure you’re satisfied with your purchase.

How to shop at white house black market

When shopping at White House Black Market, there are a few things you should keep in mind. First, be sure to take advantage of the store’s sale events. You can save a lot of money by shopping during these times. Second, be sure to sign up for the store’s email list. This will allow you to receive exclusive coupons and promotions. Finally, be sure to follow the store on social media. This will help you stay up-to-date on all the latest news and deals.


White House Black Market is a one-stop shop for sophisticated yet timeless clothing and accessories that can be worn in any season. Whether you’re looking for a few pieces to add to your wardrobe or are searching for the perfect gift for someone special, White House Black Market has something stylish and unique to offer. With their quality garments, reasonable prices, and modern aesthetic, it’s no wonder why so many people love shopping at White House Black Market.

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