How to Find the Best eCommerce SEO Agency: Four Steps to Success
Finding the best eCommerce SEO agency is not something you should accomplish on a trial-and-error basis. These digital marketing campaigns are expensive and it makes the most sense to start with a company that is well-known in its industry for the quality of the SEO strategies they provide.
Analyze the Organic Search Results
The first thing you should do if you need an eCommerce SEO company for your online store is start looking for that precisely:
“eCommerce SEO company,” “eCommerce SEO agency,” “SEO services,” and so on and so forth. You can also try searching specifically for “eCommerce SEO” related keywords that include your industry.
You’re going to want to be looking for the agencies that show up in the top results (organically, that is) for your keywords.
These are the eCommerce marketing agencies that clearly know how on-page optimization and SEO work: otherwise, their own websites wouldn’t rank effectively.
If they can’t get their own eCommerce websites to rank, how on earth do you think they will be able to get yours to rank?
Filter by Industry (If Possible)
As stated, it also helps to check out what sorts of organic rankings the agency in question has produced for clients in your industry.
For instance, some eCommerce businesses that deliver SEO services have dedicated landing pages (instead of product pages) for these services, such as “fashion industry SEO,” or even “candy SEO services” pages.
Again, see how competitive they are in the organic rankings before proceeding with a decision for your online store.
Check the Reviews that Appear Off-Site
There’s a reason that upwards of 90% of online shoppers will read reviews before buying something. Search engine optimization (SEO) is a slick process that is not well understood by many – even some SEO experts – so you can hedge your bets by reading the reviews and seeing what sorts of things their own customers have to say.
We have a caveat here, though. You’re going to want to look at what sorts of reviews are showing up off-site. Don’t just trust the agency website. You don’t know what they’ve paid or offered for those reviews. You might not be able to cheat organic traffic and rankings, but you can cheat reviews.
Look instead at the reviews that show up elsewhere, such as in Google Reviews or on Clutch.
Choose an eCommerce SEO Agency That Offers Supporting Organic Digital Marketing Services
Finally, it’s important to remember that long-term success in organic marketing requires a multi-channel approach. SEO will get you most of the way, but supporting services such as social media marketing, content marketing, and even email marketing will help carry some of the load.
Besides, an eCommerce SEO agency that really understands SEO should be very proficient with the implementation of content marketing and social media management for eCommerce stores in a wide range of industries.
Considered the Best eCommerce SEO Agency: Start Your Search with an Industry Leader
If you’re looking for the best eCommerce SEO agency, it pays to start with a short list of contenders that are considered among the best and who are (and have been) industry leaders for a while.
Many consider 1DigitalⓇ Agency (1DigitalAgency.com) to be one of the best eCommerce SEO agencies in the industry and they have served a wide range of industries, both B2B and B2C, in many industries; they also have more than ten years of experience in online marketing, lead generation, and even paid search strategies.
Send them through this process and see if they don’t “pass” the test with full flying colors. They rank competitively, serve many industries, are lauded in reviews, and offer content marketing, email marketing, and social media management marketing strategies as complements.
Check out their website above or get in touch with them at 888-982-8269.